Here's a fun game to play. Hop on to Google and let it try to guess what you're searching for. The results can either be hilarious, disturbing or a little bit of both. In the spirit of this game, we decided to see if it had any practical... (Read More)

If your brand has been treating short stories on Facebook, Instagram and SnapChat just like regular posts — or you're not using the short stories feature much at all — then you could be missing out on valuable opportunities to engage your... (Read More)

One of the basic tenets of running a website these days is ensure that your Search Engine Optimization (SEO) house is in order. A simple Google search on SEO will provide tons of stories and testimonials from companies who swear it brings in more... (Read More)

Are you looking for an easy way to make your blog more engaging? Have you been using the same content formats for a while now and want to switch things up? Well, this article is here to help! Read on to find out how shaking up your content can be... (Read More)

Comprising of 25 percent of the U.S. population, Generation Z is the country’s first all digital-native group. Gen Z is the generation born between the mid-'90s and 2010. So how are brands catering to this audience? Quality... (Read More)

What if you could give your SEO a boost, reach new audiences and expand your authority – all at once, using something you already have? That’s the power of repurposing your content. Content creation takes time. Because time is always a... (Read More)

What comes to mind when you hear the term "Millennial?" This generation is not widely understood by marketers, who often use this demographic label a bit too liberally. Millennials were born between 1981 and 1996, while Gen Z is a younger bunch. The... (Read More)

2020 is here and it's hard to believe such a futuristic sounding year is finally upon us. Now that it's here, you’re likely setting a number of resolutions for your organization to have a successful new year. Some of the most common business... (Read More)

Let's say you sell garden supplies. When is the time to increase your SEO marketing efforts? If you said summer, that's not exactly the right answer. In fact, you should probably begin your efforts well before the planting season, say late... (Read More)